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Guide

How to write a professional quotation

Do not write an essay. Make identity, line items, total, and terms obvious so the buyer can decide.

Method

A quotation that converts lets a buyer see in one minute: who is offering, what is offered, the price, and how long it is valid. Lock a template, fill this job’s data, let formulas total it, then export PDF.

Recommended structure

  1. Title and quote number
  2. Seller, buyer, date, validity
  3. Lines: name, spec, qty, unit price, line total
  4. Summary: discount, tax, shipping, grand total
  5. Lead time, payment, warranty, notes
  6. Contact and next step

Writing steps

  1. Confirm specs and quantities with the buyer
  2. State whether prices include tax or freight
  3. Calculate with formulas—never type the grand total by hand
  4. Give a calendar validity date
  5. Read it as the buyer: is there one clear total?

Common mistakes

  • Line totals do not match the grand total
  • No validity date
  • Sending an editable Word or Excel file
  • Calling a quote an invoice, or omitting the buyer name

In Quotely: pick a preset, set formulas, fill the job, export PDF or share a link. See the tutorial for screenshots.

Common questions

Does a quotation need a number?
Yes. A number lets the buyer accept “quote Q-2026-018” and lets you track versions.
Should I send PDF or Excel?
Send PDF or a read-only link for the official quote. Keep Excel for internal costing.

Write the next quote from a template

Quotely is free—structure is ready, you fill the job.

How to Write a Professional Quotation | Structure & Steps